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Marketing
11. Thereís More To Marketing ROI (Return On Investment) Than Meets The Eye
  All too often people look at marketing ROI in terms of response rate: in other words, ďI sent out 10,000 pieces of direct mail and only got 39 responses which is terrible.Ē This is wrong think. When it comes to marketing ROI, you have to realize that the term means Return On Investment and the return is measured in dollars (or your local currency). Letís say you spend $2,000 .....
Author: Joy Gendusa
Date Posted: Aug 15, 2005

12. Stay In Touch With Leads And Get More Closes
  How many leads have come into your business since the beginning of time that never closed? That is a salient question. Who knows how many, but I bet there are a lot. Whether a small company or a large one with a sales force, the leads that are always best are the ones that are easy to close. But what about the prospects that were reached but never closed? They are in an abyss .....
Author: Joy Gendusa
Date Posted: Aug 15, 2005

13. A Proven Link Building Strategy To Boost Your Site's Popularity
  Step One: Create a content rich niche web site, narrow in scope with less than ten high potential keywords and with around twenty to thirty relevant secondary keywords. Step Two: Locate and make contact with other site owners who's site has the same theme as your site, and ask them for a reciprocal link - having already placed a link to their site, of course! If you build .....
Author: John Taylor
Date Posted: Aug 15, 2005

14. How To Increase The Link Popularity Of Your Web Site.
  Link Popularity is the term used to describe how popular your web site is by examining how many other web sites link to it. For example, if you only had one other web site linking to your site, then your link popularity would be one. In other words link popularity is a measure of how may other sites are willing to "vote" for your site by adding a link to it. Is Link Popular .....
Author: John Taylor
Date Posted: Aug 15, 2005

15. How To Increase The Link Popularity Of Your Web Site.
  Link Popularity is the term used to describe how popular your web site is by examining how many other web sites link to it. For example, if you only had one other web site linking to your site, then your link popularity would be one. In other words link popularity is a measure of how may other sites are willing to "vote" for your site by adding a link to it. Is Link Popular .....
Author: John Taylor
Date Posted: Aug 15, 2005

16. 17 Mistakes Professionals Make with Their Blogs
  Are you getting results from your business blog? Is it getting harder for you to spend time on your blog because youíre just not seeing how it is going to pay off? If so, youíre not alone. Hundreds of blogs are started each day and many of them are abandoned after several months because it takes time and energy to keep a good business blog going. Make no mistake, blogs are a .....
Author: Denise Wakeman & Patsi Krakoff, Psy. D.
Date Posted: Aug 15, 2005

17. 23 Ways To Use An Ad Tracker
  The ad tracker was originally developed to provide a record of all hits to a site resulting from ad placements. This article shows a host of different ways to utilise an ad tracker. FOR AFFILIATES #1. The Long Url Problem Have you ever seen an ad where you are asked to click on an affiliate URL so long that it stretches over 2 lines, like this http://www/anysite.com/cgi-b .....
Author: Harvey Segal
Date Posted: Aug 15, 2005

18. You Can SAVE your Dime When YOU Listen To The Voices of Experience...
  Discover the pitfalls of owning your own business BEFORE... [you make a BAD choice!] It's really BIG dollars rather than dimes... at least that's my experience over many years. Thousands can be GONE quickly if you fail to plan and work your plan toward success. That said, the first step - baby size - should be at the 'feet' of one who has been there... done it .....
Author: Don Monteith
Date Posted: Aug 15, 2005

19. Wise Man Marketing
  Itís a sunny morning and youíre sitting in your office. With a cup of hot coffee by your side and memories of your last holiday still fresh in your mind, even if you say so yourself, today at least, life is sweet. You take a sip of new blend coffee and then feel a rush of cool air and a movement catches the corner of your eye. As if from nowhere there is now an impeccably dre .....
Author: Martin Day
Date Posted: Aug 15, 2005

20. Good Relationships = Sales!
  Do you ever feel like you donít have what it takes to be a great salesperson? We can all sell; itís just a matter of finding your style. You donít have to be a liar or a cheat; in fact you will receive more sales by being honest. As women, many of us are taught by our mothers and by society not to be passionate, and not to ask outright for what we want. We are taught to acqui .....
Author: Audrey Burton
Date Posted: Aug 15, 2005

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