No matter what opportunity or product you promote via the internet you do not have a business unless you have customers. One way to increase sales is to increase your customer base, this means more visitor traffic. If you are not interested in free web traffic, congratulations, you must have deep pockets or all ready have more than you can handle. For those who are interested in free web traffic, read on.
Just getting large numbers of visitors to websites is not enough. These visits have to turn into sales. A chance or uninterested visitor is little better than no visitor. Every site needs targeted visitors. Your site needs people who have seen your message and have had their interest peeked. With a targeted market approximately 3 visitors for every 100 will make purchases. Without targeted visitors this conversion rate drops significantly.
Throughout this article you will encounter numerous ways to increase your web traffic. This traffic will be well targeted free leads, all through online marketing methods.
Do you like to be sold, or pushed into a sale? Like most the answer is a definitive NO. One of my mentors has instilled in me the importance of building relationships as apposed to selling someone. Once the person gets to know, like, and trust you they will be more willing to join you in your opportunity or buy product from you. Remember, know, like, trust, buy!
Free Traffic and Message Boards
Relating this principle to free internet marketing, I suggest you visit message boards. These boards are so effective that I still receive requests and referrals from posts made over a year ago. Visit various boards post messages, meet people, ask questions, share your wisdom, and words of encouragement.
Suggested tips to keep in mind when posting to message boards. Remember you are there to build relationships, you want people to know, like and trust you.
Do not spam: - do not post the same thing over and over
- post something meaningful and relevant to the conversation
- do not advertise unless otherwise specified
- do not participate in negative postings about others (criticize or flame)
To make the most of message boards and insure highly targeted traffic to your website:
- select boards that pertain to your product or opportunity
- get your name out and popularity up, post a response to a question or simply post a question yourself
- include a signature file with your name and URL, no email. This can be placed in the profile page. It is a good idea to set-up a second email because, you will get spam
- spend one or two evenings a week posting on several different message boards
- be genuine, helpful, and try to learn a few things
- HAVE FUN and MAKE FRIENDS
Free Traffic and Traffic Generation Sites
Traffic generation sites can be good and bad. Most are not worth your time, however, there are a few good ones, so choose with care. I recommend Traffic Swarm. This site is better than most because people select a site from a list in topics they have selected to view ads from. An ad is then chosen based on a tag line and a short description you have written. If the visitor wants credit for their selection you have their attention for a minimum of 20 seconds. After that they may click another site without penalty. Again this is that target traffic so necessary to success.
To read about Traffic Swarm and sign up for your free stream of free targeted traffic, click here.
Free Traffic and Viral Marketing
Let others help with your marketing efforts. You can have strangers pass your site to others and span the globe with viral marketing. Create viral marketing with a free e-book or inviting email, it is powerful and free. To start a viral marketing campaign that grows exponentially and without effort send a witty or clever joke, picture, or poem to people in your address book. If enjoyed the recipient will pass it on to those in their list and so on. You may have received the Bill Gates free offer in your own box. This email has been circulated around the world for over three years and seen by countless. Be sure to include your url with a heading, either near the bottom or in a signature file. Do this once a month and watch your web traffic grow.
Pass on a free e-book with you contact details inside. Encourage others to add it to their websites and offer your branded e-book to everyone. As part of your introduction include your website and a message stating that the e-book is free and is to be passed along, so long as nothing is changed or altered. This includes your bio, contact information and links to your site. Cannot write? No problem. There are thousands of books available for you to co-brand and start your viral trail.
Free Traffic and Joint Ventures
Setting up joint ventures may be the most powerful free method available to increase targeted traffic. Joint ventures are simply colorations or partnerships between two or more people or businesses. It is not essential that the partnerships even be in related businesses, though helpful. Just about any combination will work. Obviously competing businesses are not a wise or practical option for a joint venture. That still leaves plenty of other partners. There is no limit to what can be done with this marketing technique. The venture can be as simple as trading client databases, or it can be an elaborate cross promotions with contests and giveaway. A joint venture is only limited by the creativity of the parties involved. If you have the right partner this will do wonders for your credibility and, the know, like, trust, buy formula for success.
Free Traffic and Meta Tags
Meta tags are very important. I am not an expert on tags so I highly suggest you research Meta tags optimization techniques. To have a Google spider find you and have you listed will do wonders for your traffic. Never pay to have your site listed, there are too many ways to have it listed. Too often these pay sites will not do what is promised or what you could do with a little effort.
Free Traffic and Offline Marketing Techniques
To maximize your online presence you have to go offline and bring foot traffic to the web as targeted web traffic. Here are a few low cost offline marketing techniques that will give you added visibility and translate to a more powerful web presence. Turn your automobile into a mini billboard. Place bumper stickers and magnet signs on your vehicle. Leave a business card wherever possible. One suggestion is to leave it with your tip at a restaurant. Hang flyers on high traffic bulletin boards, be sure to leave a pull tab. Change your body into a walking billboard for your opportunity and products instead of someone else’s. How often do you promote Nike, Polo, Guess, or a professional sports team? Start promoting yourself and get your clothes embroidered. It does not have to be anything fancy, a good descriptive url will work.
Free Traffic and Your URL
One last tip. As I mentioned before, I get traffic from posts that are over a year old. Once something is on the internet it is there for good. The url you promote should be permanent. This is important because anything could happen. What if you are no longer with the same company? All previous links to that business are now useless. If you have one url and it either links or redirects to you business opportunity and products you simply have to change the link or redirect page. You will always get a hit when someone clicks on your link.
I hope you enjoyed the article and wish you all the best with you business venture. I am sure you are well on you way to becoming a successful internet marketing professional.
This article was posted on Aug 12, 2005