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| Other Articles By Claire Cunningham ( Total Articles = 1 ) |
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Why your ads aren’t working
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The president of a manufacturing company recently asked me, “Why isn’t my advertising working?” Have you ever been asked this question? Have you ever asked it yourself?Like most marketing communications questions there are no simple answers. After all, communication is a high level activity. There are lots of variables involved. If your ad results are disappointing, here are th .....
Author: Claire Cunningham
Category: Advertising
Date Posted: Aug 15, 2005
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