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| Other Articles By Robin Henry ( Total Articles = 2 ) |
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Why Not Use the Humble Fax in Your Advertising Strategy?
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When my daughter complained recently about the prohibitive cost of news media advertising, we had a discussion about the ways in which she could sell her range of body products (hand creams, lip balms etc). I explained to her that huge firms like K Mart wouldn't spend millions of dollars annually for advertising if it wasn't necessary. But every week, a K Mart catalogue .....
Author: Robin Henry
Category: Advertising
Date Posted: Aug 17, 2005
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Make Your Business Cards Work
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What's the cheapest, most under-used marketing tool you have?
The answer's no secret ... it's your business cards. If you aren't making them work for you, you may be missing an excellent opportunity at leveraging a cost effective marketing tool.
By the time you have read this article, you'll know several ways in which you can increase your profits by wring .....
Author: Robin Henry
Category: Advertising
Date Posted: Aug 17, 2005
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